SCAD Serve & Ships of the Sea Maritime Museum

Savannah, GA, USA

Experiential Graphic Designer | 2025 Fall

• Researched and contributed to a proposed brand identity and visual language connecting 3 museum destinations through a cohesive visitor experience.

• Developed wayfinding and environmental graphic concepts across 8+ touchpoints, using signage, interpretive graphics, and spatial storytelling to improve clarity, accessibility, and engagement.

• Identified a low-visibility entrance through on-site research and spatial analysis; the client reported that temporary signage based on the team’s recommendation approximately doubled weekend walk-in ticket sales.

POWERCIRCLES | METAL China

Beijing, China

Design Intern | 2021 Summer

• Contributed to 3 celebrity editorial cover projects for PowerCircles, featuring Jessica and Krystal Jung, Lan Yingying, and Joey Yung; developed 2 cover variations for the Lan Yingying feature, with 1 selected and officially published.

• Produced campaign graphics for METAL China’s inaugural issue featuring Lay Zhang, deployed across 4 major commercial locations in Beijing and Shanghai in 3 OOH formats: large LED displays, freestanding advertising panels, and elevator-lobby screens.

• Designed 3 original promotional visuals distributed across 4 social platforms—Douyin (TikTok China), WeChat, Weibo, and Instagram—and created a WeChat feature header for the 2021 animated film Green Snake.

• Developed animated logo treatments for METAL China’s WeChat article headers and footers, reusable magazine-purchase promotional templates, and production-ready assets for multi-channel campaign rollout.

SCAD Pro & Mayo Clinic, Virtual Art Gallery Experience

Savannah, GA, USA

Graphic Designer | 2024 Spring

• Collaborated within a 16-person multidisciplinary team over 10 weeks to develop visual directions and design systems across 3 strategic proposals for a virtual art gallery experience.

• Co-produced and visually organized a 354-page official project book, translating research findings, stakeholder insights, and 4 audience journey maps into a cohesive client-facing narrative.

• Designed and adapted branded visual assets across digital and social formats, maintaining consistency in typography, layout, and visual language throughout the project.